Prezly was started by Jesse Wynants, Gijs Nelissen and Frederik Vincx in Belgium in 2008. Having worked at communications agencies, the trio wanted to solve their own frustrations with the PR process - releases distributed using cumbersome FTP servers and hard-to-use file lockers, giving senders no visibility of effectiveness after distribution.
Customers include Brussels Airlines and the BX Brussels football club owned by Manchester City captain Vincent Kompany, as well as communications agencies on behalf of their clients.
To date, Prezly users have published more than 15,000 news releases in over 3,000 online newsrooms. Prezly manages more than 150,000 contacts for its customers.